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Combining classicism with colourful expression, the Pantone Fashion Color Trend Report Fall/Winter 2018 features bold autumnal hues complemented by some more unexpected shades.
"The Fall/Winter 2018 palette continues to show designers expressing the need for individuality, ingenuity and creativity through fashion," says Leatrice Eiseman, executive director of the Pantone Color Institute. "As designers and consumers alike continue to transition away from cyclical trends, and instead focus on self-expressive colours that evade antiquated seasonal structure, we are seeing very notable non-traditional choices showing up in the palette. Exploring nuances within colour families and building off of them with new combinations and materials freshens and reinvents the colour story."
The top 10 colours for women's and men's fashion in Fall/Winter 2018 are autumnal hues that evoke the feeling of leaves on the forest floor, rich plumage and twilight. They create a modern fall palette of deep and rich tones with outbursts of colourful surprise, the colour authority notes.
Red Pear, Valiant Poppy, Nebulas Blue, Ceylon Yellow, Martini Olive
Russet Orange, Ultra Violet, Crocus Petal, Limelight, Quetzal Green
Red Pear (Pantone 19-1536) is a deliciously deep red, whose luscious depth entices, while Valiant Poppy (18-1549) is a brave and outgoing red shade effusive in its allure. Nebulas Blue (18-4048) is thoughtful, starry-eyed blue that is reminiscent of twilight. Savory and spicy Ceylon Yellow (15-0850) adds an exotic touch.
Martini Olive (18-0625) is a smooth, sophisticated and urbane green that adds depth to the palette, while Russet Orange (16-1255) is a forest floor orange that speaks to earthen warmth. Inventive and imaginative Ultra Violet (18-3838) is Pantone’s Colour for 2018. Quetzal Green (18-5025), for its part, is a deep elegant, blue-green hue suggestive of rich plumage.
The palette is punctuated by two unusual shades for the season – the cultivated and refined Crocus Petal (15-3520) that adds a light and airy, spring-like feeling; and the animated and effervescent Limelight (12-0740), a pungent yellow-green, which becomes the centre of attention.
Pantone has also named five new classic shades that serve as critical building blocks as trends stay relevant longer, and consumers look to add variety through new textures, fabrics and beautiful combinations, said Eiseman.
These are the boundless and fathomless blue named Sargasso Sea (19-4031); the creamy white staple Tofu (11-4801); Almond Buff (14-1116), a natural baby camel hue with understated appeal; the unobtrusive and timeless Quiet Gray (14-4107); and Meerkat (16-1438), a highly adaptable toasty burnished brown.
Sargasso Sea, Tofu, Almond Buff, Quiet Gray, Meerkat
According to Pantone, while mixing and combining unexpected colours can result in a signature style or look, many of the shades are similarly impactful standing alone. "
More so than in previous seasons, many of these hues are being used to make a very specific statement when used singularly," says Eiseman. "However, adding an unexpected element allows for the artistry and originality that moves fashion forward."
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